La Galerna del Cantábrico (The Gale of the Cantabrian Sea), as he was known, played outside-left and was noted not only for having great speed (he could run 100 meters in 11 seconds flat and was almost as quick with a ball at his feet), but also for his skills with the ball and his scoring prowess from the midfield position. He captained a young side, known in Spain as Ye-yé, because of the popularity of The Beatles at that time. He is regarded as one of Spain's greatest players and one of the greatest ever players in his position, Gento was an extremely fast left-winger, with excellent vision and technical ability, which made him an effective assist provider. In addition to his control and creative ability, he was also a goalscoring threat due to his striking ability from distance.